Unlike the old days of replying to someone’s tweet, brands now poke back at their consumers…
Author: Amelia Tait
The Funny, Sad History of the Best Halloween Memes Ever
From the “unemployed” costume to the 12-foot-tall Home Depot skeleton, the season’s most viral moments reflect…
TikTok’s ‘Board Parties’ May Have Reached Their Apex
Now that brands are getting on board, the trend—wherein friends show up at someone’s home with…
The Psychological Impact of Consuming True Crime
From Serial to Netflix's Jeffrey Dahmer series, it's time to think about what pop culture's fascination…
The Sad Clown Joke That Became a Beloved Meme
Riffs on a wisecrack about the great Pagliacci have been around for decades. Their proliferation on…
The Tricky Ethics of Being a Teacher on TikTok
Some educators believe social media can help them engage with students, but it also raises questions…
The Joy of Playing the Same Sims Family for Years
Most people don't stick with the just one in-game clan for very long. These players have…
TikTok and Twitch Streamers Are Trading Sleep for Cash
“Interactive sleep streamers" accept donations from folks who want wake them up with lights or loud…
Bookstagram Is Fueling an Unnerving Trend
Authors aren't above criticism—but when they're tagged in negative social media reviews of their books, it…
TikTok’s Latest Cringe Trend: Gen Z Critiques Their Former Selves
The first generation to grow up on Instagram and Snapchat is already taking stock.