How to successfully dance the creator-brand tango

Without the understanding of engagement metrics, brands often end up partnering with creators at a life…

11 words and phrases to cut from your VC pitch deck

Weeks or even months of working on your pitch deck could come down to the 170…

Six tips for SaaS founders who don’t want VC money

Bootstrapping a SaaS company is not only possible – I believe it’s a saner, more sustainable…

Six tips for SaaS founders who don’t want VC money

Bootstrapping a SaaS company is not only possible – I believe it’s a saner, more sustainable…

Broaden your view of ‘best’ to make smarter, more inclusive investments

Research shows that diverse teams, companies and founders pay, so why are all of the VC…

In freemium marketing, product analytics are the difference between conversion and confusion

Considering that fewer than 5% of free users move to paid plans, even a slight improvement…