Can rebranding the company herald a fresh start? Experts, as you might guess, are skeptical.
Author: Arielle Pardes
A New Credit Card Arrives—With a Silicon Valley Twist
The X1 is designed for spenders who are young, high-earning, and live on their phones.
Earth’s Unicorn Population Is Exploding
It’s not a fantasy: VC valuations and spending on startups in 2021 are off the charts,…
In a Banner Year for VC, Women Still Struggle to Get Funding
“Reading these headlines about record rounds, you have to ask, who is having this experience?” one…
With Fist Bumps and Nasal Swabs, Tech Conferences Are Back
Hundreds of (vaccinated) attendees gathered in a Beverly Hills hotel ballroom as Code Conference returned after…
Elizabeth Holmes Is on Trial. Silicon Valley Is Watching
“I’m glad the ‘Fake it till you make it’ mantra of Silicon Valley is coming into…
Elizabeth Holmes Is on Trial. Silicon Valley Is Watching
“I’m glad the ‘Fake it till you make it’ mantra of Silicon Valley is coming into…
Elizabeth Holmes Is on Trial. Silicon Valley Is Watching
“I’m glad the ‘Fake it till you make it’ mantra of Silicon Valley is coming into…
Elizabeth Holmes Is on Trial. Silicon Valley Is Watching
“I’m glad the ‘Fake it till you make it’ mantra of Silicon Valley is coming into…
Tech Companies Wade Into Abortion Politics in Texas
In 2021, corporations are expected to take a stand on even the most divisive issues.