Facebook plans voter drive, partners with Democratic/Republican Institutes

Facebook will push users to register to vote through a partnership with TurboVote, has partnered with the International Republican Institute and International Democratic Institute non-profits to monitor foreign election interference, and will publish a weekly report of trends and issues emerging from its new political ads archive. Facebook has also confirmed that its election integrity war room is up and running and the team is now ‘red teaming’ how it would react to problem scenarios such as a spike in voter suppression content.

These were the major announcements from today’s briefing call between Facebook’s election integrity team and reporters.

Much of the call reviewed Facebook’s past efforts, but also took time to focus on the upcoming Brazilian election. There, Facebook has engaged with over 1000 prosecutors, judges, and clerks to establish a dialog with election authorities. It’s partnered with three fact-checkers in the country and worked with them on Messenger bots like “Fátima” and “Projeto Lupe” that can help people spot fake news.

Overall, Facebook is trying to do its homework so it’s ready for a “heat of the moment, last day before the election scenario” and won’t get caught flat-footed, says Facebook director of product management for News Feed Greg Marra. He says facebook is “being a lot more proactive and building systems to look for problems so they don’t become big problems on our platform.”

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