Swiggy, one of the largest food delivery startups in India, has ambitions that move beyond getting chicken shawarma to you. The startup, which began delivering select products from local stores earlier this year , today launched Swiggy Go service to enable consumers, micro- and small businesses to deliver just about anything within a city.
Swiggy Go, currently available only in Bangalore, further pits the food delivery giant against Google-backed hyper-local concierge startup Dunzo, which is also currently operational in select cities. In a recent interview with TechCrunch, Dunzo executives said food delivery accounts for more than 25% of all deliveries on their platform. The five-year old startup, backed by Naspers, said it intends to expand Swiggy Go to more than 300 cities by next year. The company also said it is bringing Swiggy Store, which is currently available only in Gurgaon, to Bangalore and Hyderabad. By next year, it plans to have Store’s presence in all metro cities in the country. More to follow…